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Practical Leonardo AI Prompt Patterns

Leonardo AI prompt patterns that prioritize character consistency, product clarity, and fewer artifacts—with reusable prompts and a short checklist.

Leonardo Ai

“Best” prompts are the ones that stay consistent, keep products recognizable, and reduce common artifacts. Leonardo AI works well for game assets, marketing visuals, and iterative style exploration. Treat the model selector and style presets as part of the prompt—not an afterthought.

How presets and model choice interact with text

Your text prompt and the selected model or style preset share control of the look. If a preset already pushes a strong aesthetic, keep the text prompt specific about subject and composition rather than stacking conflicting style keywords. Change one variable at a time when you iterate.

Character consistency

Lock identity with stable descriptors: age range, hair, outfit palette, distinguishing features. Reuse the same character block across prompts and change only scene or action.

Same character: [age], [hair], [outfit palette], [distinct feature], calm expression.
Scene: [location], [time of day], [action].
Style: [preset-compatible medium], clean edges, consistent face.

Product photography pattern

Studio product shot, [product], centered composition, seamless gray backdrop, softbox lighting, crisp focus, subtle reflection, commercial advertising quality

Game asset pattern

Game item icon, [item], centered, readable silhouette, flat even lighting, transparent-ready background, crisp edges, consistent with [art direction], no text

Marketing banner pattern

Wide marketing banner scene, [subject], generous negative space on the [left/right] for headline text, brand palette [colors], soft daylight, premium editorial look, no embedded text

Negative prompts matter

Exclude common failure modes: blurry, distorted hands, watermark, text gibberish, oversaturated. Keep negatives short and specific.

Consistency checklist

  • Reuse the same character or product descriptor block
  • Change only one scene variable per iteration
  • Keep negatives short and tied to real failure modes
  • Align text style words with the selected preset instead of fighting it

Related: /blog/writing-better-midjourney-image-prompts and /blog/how-image-generation-models-work.

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